Tuesday, October 6, 2009

The Power in Electronic Newsletters


Lou Anne Hummel, owner of Priority Physician Placement uses her e-mail newsletter to keep her 1000 and growing doctor clients aware of opportunities in Kansas City and the Heart of America region --Missouri, Kansas, Iowa and Nebraska.

It's not uncommon for Lou Anne to receive 300 responses from interested doctors the week she e-mails the newsletter.

Doctors appreciate the short, one page piece, containing two short stories of openings in the region.


Lou Ann also includes a video section with two to four 30 second to one minute videos on additional opportunities. Within five minutes, physicians know where the opportunities are in the Midwest.

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